How to lead a values-based professional services firm : 3 keys to unlock purpose and profit /
"Brand values -- the core attributes and beliefs of a company -- are the heart and soul of any professional services firm. Professional services firm that consistently deliver on their brand values, such as ad agency R/GA and consultancy Accenture, achieve spectacular growth. But all it takes i...
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | Scales, Don (Autor), Biderman-Gross, Fran (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken, New Jersey :
John Wiley & Sons, Inc.,
[2020]
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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