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How Digital Platforms Have Become Double-Edged Swords /
The most valuable companies in the world have harnessed platforms' power to achieve rapid growth and market dominance. But as these platforms have grown in size and scale, the opportunity for abuse has become very real - while profitability isn't coming easily even for successful platforms...
| Autores principales: | , , |
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| Autor Corporativo: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
MIT Sloan Management Review,
2019.
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| Edición: | 1st edition. |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | The most valuable companies in the world have harnessed platforms' power to achieve rapid growth and market dominance. But as these platforms have grown in size and scale, the opportunity for abuse has become very real - while profitability isn't coming easily even for successful platforms. In an interview with MIT SMR, the authors of The Business of Platforms bust the myths and outline the pitfalls of platform strategy. |
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| Descripción Física: | 1 online resource (9 pages) |