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Design Currency : Understand, define, and promote the value of your design work /

The world needs beautiful design. But aesthetics are inherently subjective. In Design Currency, authors Jenn and Ken Visocky O'Grady show you how to frame the value of your design work in terms that your business partners will both understand and respect. An actionable resource, Design Currency...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Visocky O'Grady, Jennifer (Autor), Visocky O'Grady, Kenneth (Autor)
Autor Corporativo: Safari Books Online (Firm)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Riders, 2013.
Edición:1st edition.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Chapter 1: Understanding market conditions
  • Chapter 2: Understanding your skills
  • Chapter 3: Understanding your services
  • Chapter 4: Defining metrics
  • Chapter 5: Defining business impact
  • Chapter 6: Defining your audience
  • Chapter 7: Promoting real world solutions.