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Dynamic digital marketing : master your digital marketing goals and maximise your profits to grow your business /

"Work to live or live to work? On average, we spend a third of our lives at work - 90,000 hours, to be exact - yet many of us still struggle to meet our personal goals and achieve financial success. Not anymore! Now you can turn your passion into profit with insights from thought leader, author...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: McGruer, Dawn (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Chicester, West Sussex, United Kingdom : Wiley, 2020
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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100 1 |a McGruer, Dawn,  |e author. 
245 1 0 |a Dynamic digital marketing :  |b master your digital marketing goals and maximise your profits to grow your business /  |c Dawn McGruer, FRSA, FCIM 
263 |a 1910 
264 1 |a Chicester, West Sussex, United Kingdom :  |b Wiley,  |c 2020 
264 4 |c ©2020 
300 |a 1 online resource (xxviii, 412 pages) :  |b illustrations 
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520 |a "Work to live or live to work? On average, we spend a third of our lives at work - 90,000 hours, to be exact - yet many of us still struggle to meet our personal goals and achieve financial success. Not anymore! Now you can turn your passion into profit with insights from thought leader, author, public speaker and award-winning Digital Marketing expert, Dawn McGruer. Dynamic Digital Marketing offers readers the ability to increase their online visibility and presence by using the author's 8 step award winning digital marketing framework. Digital Marketing is at the hub of any business, and this book aims to help you and your business: overcome obstacles and challenges related to marketing and online visibility and presence, reach your audience, and attract your target market, generate leads which turn into profitable customers, equip you with all the skills and knowledge you need to navigate the digital marketing age"--  |c Provided by publisher 
504 |a Includes bibliographical references and index 
505 0 |a The evolution of digital -- Dawn of a new era -- Your digital journey -- Traditional V's digital marketing -- The digital skills gap & the maths of selling -- Digital marketing pitfalls to avoid -- The dynamic digital marketing model -- Search -- the R.A.P.I.D traffic generator -- Social -- the proven positioning process -- Send -- the C.L.E.A.N customer cultivator -- Substance -- the C.R.E.A.T.I.V.E content communicator -- Sell -- the ultimate reach & retention radar -- Sponsor -- the brilliant brand booster -- Strategy -- the D.Y.N.A.M.I.C digital marketing dynamo -- Score -- the radical results reaper -- Day plan -- the digital marketing challenge -- The digital challenge -- Digital marketing success stories 
588 0 |a Print version record 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Internet marketing. 
650 0 |a Success in business. 
650 0 |a Selling  |x Computer network resources. 
650 6 |a Marketing sur Internet. 
650 6 |a Succès dans les affaires. 
650 7 |a Internet marketing  |2 fast 
650 7 |a Selling  |x Computer network resources  |2 fast 
650 7 |a Success in business  |2 fast 
650 7 |a Venda  |x Recursos electrònics en xarxa.  |2 lemac 
650 7 |a Màrqueting per Internet.  |2 lemac 
650 7 |a Èxit en els negocis.  |2 lemac 
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