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Strategic writing for UX : drive engagement, conversion, and retention with every word /
Now You're Having the Right Conversation4: Apply UX Text Patterns; Titles; Buttons, Links, and Other Commands; Descriptions; Empty States; Labels; Controls; Text Input Fields; Transitional Text; Confirmation Messages; Notifications; Errors; Summary: Use Patterns as a Place to Start; 5: Edit, Be...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Boston :
O'Reilly Media,
2019.
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| Edición: | First edition. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Intro; [Contents]; [Preface]; 1: Why: Meet the Goals of People and the Organization; Align the Goals of the People and the Organization; Choose Content to Meet the Goals; Identify Purposes, Opportunities, and Constraints; Imagine and Test Solutions; Summary: Words Make Experiences Work; 2: Voice: They Recognize You; Three Example Experiences; Creating a Voice Chart; Using the Voice Chart as a Decision-Making and Iteration Tool; Summary: Lift Every Voice; 3: Conversation for Content-First Design; Face-to-Face, Full-Body Design; Transforming the Conversation into an Experience