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Leading in the Age of Super-Transparency /

When Martha Payne, a 9-year-old student in Argyll, Scotland, started a blog in April 2012 to photograph and rate her school lunches, she had no idea of the stir she would cause. The blog logged 2 million hits in its first six weeks. When the local area council asked her to stop, an online firestorm...

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Detalles Bibliográficos
Autores principales: Austin, Robert (Autor), Upton, David (Autor)
Autor Corporativo: O'Reilly for Higher Education (Firm)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: MIT Sloan Management Review, 2016.
Edición:1st edition.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

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