How Twitter Users Can Generate Better Ideas /

What prompts people to come up with their best ideas? Even Steve Jobs, renowned for his digital evangelism, recognized the importance of social interaction in achieving innovation. As CEO of Pixar Animation Studios, Jobs explicitly instructed the architect of Pixar's new headquarters to design...

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Detalles Bibliográficos
Autores principales: Parise, Salvatore (Autor), Whelan, Eoin (Autor), Todd, Steve (Autor), Levin, Daniel (Autor), Parker, Andrew (Autor), Cheshire, Coye (Autor), Gloor, Peter (Autor), Singh, Param (Autor), Corbo, Jacomo (Autor), Aven, Brandy (Autor), Borghatti, Steve (Autor)
Autor Corporativo: O'Reilly for Higher Education (Firm)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: MIT Sloan Management Review, 2015.
Edición:1st edition.
Temas:
Creative ability in business.
Creative thinking.
Technological innovations.
New products.
Créativité dans les affaires.
Innovations.
Creative ability in business
Creative thinking
New products
Technological innovations
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

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