The New Mission for Multinationals /
Not long ago, many observers worried that ever-expanding multinationals - many of which had revenues exceeding the gross domestic products of smaller countries - were going to take over the world. But as globalization marches onward, powerful local companies are increasingly winning out against mult...
Autores principales: | Santos, José (Autor), Williamson, Peter (Autor), Srikanth, Kannan (Autor), Ghemawat, Pankaj (Autor), Rangan, U. (Autor), Luo, Yadong (Autor), Yip, George (Autor), Doh, Jonathan (Autor) |
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Autor Corporativo: | O'Reilly for Higher Education (Firm) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
MIT Sloan Management Review,
2015.
|
Edición: | 1st edition. |
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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