The Only Way Manufacturers Can Survive /
Although most manufacturers are beginning to flirt with digital technologies, not one has successfully pulled off a digital transformation. CEOs still have to figure out its art - and science - forcing them to draw up their game plans on the fly, which inevitably leads to tension and trauma. But the...
Autores principales: | Govindarajan, Vijay (Autor), Immelt, Jeff (Autor) |
---|---|
Autor Corporativo: | Safari, an O'Reilly Media Company |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
MIT Sloan Management Review,
2019.
|
Edición: | 1st edition. |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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