Sales engagement : how the world's fastest growing companies are modernizing sales through humanization at scale /
Engage in sales-the modern way Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified le...
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | , , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken, New Jersey :
John Wiley & Sons,
[2019]
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Who this book is for
- Sales engagement : why it's so important . The state of modern sales
- How sales engagement solves seven major business pain points
- Diving deeper : essential elements of a strong sales engagement strategy. Humanizing sales with personas, personalization, and relevance
- The future is omnichannel and that future is now
- Why A/B testing is mission critical to any sales org
- Achieving revenue efficiency : metrics to measure in a modern sales org
- The key to ramping new reps faster
- Account-based sales strategies for the modern seller
- How to align modern sales, success, and marketing with sales engagement
- Future proofing : where sales engagement fits and what's next. Building a modern sales tech stack
- Predicting what's next in sales.