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Digital marketer /

This book is your guide to becoming an efficient and effective digital marketer, covering the expertise and skills you will need; how to stay current and future-proof your career; useful digital marketing tools, channels, frameworks and procedures; how to measure campaign success, and how to take th...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Brown, Eileen (Autor), Aoki, Elizabeth (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Swindon, UK : BCS Learning & Development Ltd., [2018]
Colección:BCS guides to IT roles.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:This book is your guide to becoming an efficient and effective digital marketer, covering the expertise and skills you will need; how to stay current and future-proof your career; useful digital marketing tools, channels, frameworks and procedures; how to measure campaign success, and how to take the next steps in your digital marketing career.
Descripción Física:1 online resource (1 volume) : illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:9781780174020
1780174020
9781780174013
1780174012