The analytics lifecycle toolkit : a practical guide for an effective analytics capability /
For organizations who see the value of analytics but lack the depth of knowledge needed to structure appropriate solutions, this book breaks the cycle of frustration and provides a roadmap for putting the right people, processes, and technologies into place. --
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
[Place of publication not identified] :
Wiley,
[2018]
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Analytics overview
- The people of analytics
- Organizational context for analytics
- Data strategy, platforms, and architecture
- The analytics lifecycle toolkit
- Problem framing
- Data sensemaking
- Analytic model development
- Results activation
- Analytics product management
- Actioning analytics
- Core competencies for analytic teams
- The future of analytics.