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Complete guide to digital project management : from pre-sales to post-production /
Get a 360-degree view of digital project management. Learn proven best practices from case studies and real-world scenarios. A variety of project management tools, templates, models, and frameworks are covered. This book provides an in-depth view of digital project management from initiation to exec...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Apress,
[2018]
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Intro; Table of Contents; About the Author; About the Technical Reviewer; Acknowledgments; Introduction; Part I: Initiation of Digital Projects; Chapter 1: Introduction to Digital Project Management; What Are Digital Projects?; The Key Tenets of  Digital Projects; Regular Software Projects vs. Digital Projects; Project Management of  Digital Projects; Mapping Digital Capabilities Across a Solution Value Chain; Digital Project Phases; Content Project Activities; Project Governance; Governance of  Digital Projects; Digital Project Execution Models; Challenges in Digital Project Execution.
- Characterization of  Execution MethodologiesThe Iterative Model; Advantages of  the  Iterative Model; Iterative Model for Digital Projects; The Agile Model; Ideal Scenarios for the  Agile Model; Advantages of  the  Agile Approach; The Scrum Methodology; Agile Case Study: B2B CMS Portal Execution; Risk Management; Change Management; Change Management Process; Release Management; Summary; Chapter 2: Consulting and  Presales in Digital Projects; Digital Consulting Framework; The Research Phase; Technology Research; Requirements Workshops; Persona Analysis and  Definition.
- Competitive BenchmarkingDeliverables; Evaluate Phase; Scorecard Definition and  Evaluation; Deliverable; Validate and  Recommend Phase; Content Strategy; Deliverables; Risk and  Mitigation; Presales Engagement; Proof of  Concept (PoC); Prerequisites for the  PoC; Execution of  the  PoC; Results of  the  PoC; Articulating Win Themes and  Business Value Propositions in the  Solution; Understanding Key Business Drivers and  the  Digital Program Vision; Understanding Existing Challenges and  Defining the  Future State; Articulating the  Digital Transition Themes; Articulating Solution Tenets.
- Articulating Value PropositionDigital Consulting Case Study; Case Study Background; Activities During the  Research Phase; Digital Capability Map; User Experience Related Activities; Activities During the  Evaluation Phase; Product Evaluation Scorecard; User Experience Related Activities; Activities During the  Validate and  Recommend Phase; Reference Architecture; Activities for User Experience (UX) Design During the  Validate and  Recommend Phase; Roadmap Definition and  Implementation Plan; Summary; Chapter 3: Digital Project Planning; The Project Management Plan.
- Key Points of  the  PlanDrivers for the  Project Management Plan; Key Success Factors; Collaboration Plan; Key Points of  the  Plan; Drivers of  the  Collaboration Plan; Key Success Factors; Quality Management Plan; Key Points of  the  Plan; Drivers of  the  Quality Management Plan; Key Success Factors; Staffing Plan and  Training Plan; Key Points of  the  Staffing Plan; Drivers of  the  Staffing Plan; Key Success Factors of  the  Staffing Plan; The Training Plan; Key Points of  the  Training Plan; Drivers of  the  Training Plan; Key Success Factors; The Process Improvement Plan.