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The purpose revolution : how leaders create engagement and competitive advantage in an age of social good /
"More and more, employees, customers, and investors want their work and money to not only provide for their own material needs but to also help create a better world for all. Bestselling author John Izzo teams up with Jeff VanderWein to show leaders and companies how to transform their corporat...
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Oakland, CA :
Berrett-Koehler Publishers,
[2018]
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| Edición: | First edition. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Cover; Title Page; Copyright Page; Dedication; Contents; Preface; Introduction: Are You Ready for the Purpose Revolution?; Part One: Harnessing the Power of Purpose; Chapter 1: The Purpose Advantage; Chapter 2: First, Find Your Purpose; Chapter 3: Brand Purpose from the Inside Out; Chapter 4: Why Most Leaders and Companies Are Failing at Purpose; Part Two: Leading a Purpose-Driven Culture; Chapter 5: Every Leader Must Have a Purpose; Chapter 6: Drive Job Purpose, Not Job Function; Chapter 7: Get Hands-On Purpose; Chapter 8: Create a Clear Line of Sight to Purpose
- Chapter 9: How to Win Talent in the Purpose RevolutionChapter 10: Eight Practices for Thriving in the Age of Social Good; Conclusion: What to Do Right Now; Notes; Acknowledgments; Index; About the Authors