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Ideas que pegan : por qué algunas ideas sobreviven y otras mueren /
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Español Inglés |
| Publicado: |
Madrid :
LID Editorial Empresarial,
[2011]
|
| Edición: | Primera edición. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | OR_on1017990339 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr unu|||||||| | ||
| 008 | 180105s2011 sp a ob 000 0 spa d | ||
| 040 | |a UMI |b eng |e rda |e pn |c UMI |d OCLCF |d OCLCA |d OCLCO |d OCLCQ |d OCLCO |d OCLCQ | ||
| 029 | 1 | |a AU@ |b 000071518321 | |
| 035 | |a (OCoLC)1017990339 | ||
| 037 | |a CL0500000923 |b Safari Books Online | ||
| 041 | 1 | |a spa |h eng | |
| 050 | 4 | |a HM1033 | |
| 082 | 0 | 4 | |a 658.4063 |q OCoLC |2 23/eng/20230216 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Heath, Chip, |e author. | |
| 245 | 1 | 0 | |a Ideas que pegan : |b por qué algunas ideas sobreviven y otras mueren / |c Chip Heath & Dan Heath. |
| 250 | |a Primera edición. | ||
| 264 | 1 | |a Madrid : |b LID Editorial Empresarial, |c [2011] | |
| 264 | 4 | |c ©2011 | |
| 300 | |a 1 online resource (1 volume) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Online resource; title from cover (Safari, viewed January 4, 2018). | |
| 500 | |a Originally published in English under title: Made to stick, Random House, 2007. Cf. Title page verso. | ||
| 504 | |a Includes bibliographical references. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Social psychology. | |
| 650 | 0 | |a Contagion (Social psychology) | |
| 650 | 0 | |a Context effects (Psychology) | |
| 650 | 2 | |a Psychology, Social | |
| 650 | 6 | |a Psychologie sociale. | |
| 650 | 6 | |a Contagion sociale. | |
| 650 | 6 | |a Effets de contexte (Psychologie) | |
| 650 | 7 | |a social psychology. |2 aat | |
| 650 | 7 | |a Contagion (Social psychology) |2 fast |0 (OCoLC)fst00876512 | |
| 650 | 7 | |a Context effects (Psychology) |2 fast |0 (OCoLC)fst00876662 | |
| 650 | 7 | |a Social psychology. |2 fast |0 (OCoLC)fst01122816 | |
| 700 | 1 | |a Heath, Dan, |d 1973- |e author. | |
| 740 | 0 | |a Made to stick. | |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9788483566183/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 994 | |a 92 |b IZTAP | ||