Why design thinking in business needs a rethink : to reach its full potential, the popular innovation methodology must be more closely aligned with the realities and social dynamics of established businesses /
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | Kupp, Martin (Autor), Anderson, Jamie (Autor), Reckhenrich, Jörg (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
[Cambridge, Massachusetts] :
MIT Sloan Management Review,
2017.
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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