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|a Solovic, Susan Wilson,
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|a The one percent edge :
|b small changes that guarantee relevance and build sustainable success /
|c Susan Solovic with Ray Manley.
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|a 1% edge
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|a Includes bibliographical references and index.
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|a Introduction : the end of business as usual -- Achieving the one-percent edge -- The leadership edge -- The customer edge -- The product edge -- The people edge -- The marketing edge -- The process edge -- The financial edge -- Conclusion a company with the one-percent edge -- About the authors.
|
520 |
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|a Entrepreneur Susan Solovic, an expert in business survival tactics, explains how to continually grow, improve, and move the business forward. With hundreds of strategies, examples, and a six-step process, The One-Percent Edge explains how to: Put energy into profitable areas and trim dead weight * Raise prices by selling value instead of things * Access new markets by adapting products or services * Hire the right team players * Turn customers into brand ambassadors * Find your own niche and avoid imitating * And more.
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|d New York, NY : AMACOM Books, [2018]
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