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Lean customer development : building products your customers will buy /

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research-before you waste months and millions on a product or service that no one needs or wants.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Alvarez, Cindy (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Sebastopol, CA : O'Reilly Media, [2017]
Colección:Lean series.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
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