Case studies in corporate strategies /
The book traces the stories of ten Indian Companies which started out as small ventures and have grown into large corporations. They cover a wide spectrum of industry including steel, pharmaceuticals, alternate energy (engineering), information technology, FMCG, packaging, sugar, cut flower and, Foo...
Clasificación: | Libro Electrónico |
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Autores principales: | , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Chennai :
Pearson India Education Services,
[2015]
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Colección: | Always learning.
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Sumario: | The book traces the stories of ten Indian Companies which started out as small ventures and have grown into large corporations. They cover a wide spectrum of industry including steel, pharmaceuticals, alternate energy (engineering), information technology, FMCG, packaging, sugar, cut flower and, Food and Beverages. These companies cater to domestic as well as international markets and have resorted to exciting strategies to reach their pre-eminent positions. Moreover, the ten companies have faced difficult obstacles including global slowdowns and come out victorious. |
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Notas: | "Pearson casebook series"--Cover |
Descripción Física: | 1 online resource (1 volume) : illustrations |
Bibliografía: | Includes bibliographical references. |
ISBN: | 9789352861200 9352861205 |