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Crowdsourcing for filmmakers : indie film and the power of the crowd /

"Whether you're a producer, screenwriter, filmmaker, or other creative, you probably have a project that needs constant exposure, or a product to promote. But how do you rise above the noise? In Crowdsourcing for Filmmakers: Indie Film and the Power of the Crowd, Richard Botto explains how...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Botto, Richard (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Routledge, Taylor & Francis Group 2018.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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100 1 |a Botto, Richard,  |e author. 
245 1 0 |a Crowdsourcing for filmmakers :  |b indie film and the power of the crowd /  |c Richard Botto. 
264 1 |a New York :  |b Routledge, Taylor & Francis Group  |c 2018. 
300 |a 1 online resource 
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500 |a Includes index. 
588 |a Description based on print version record and CIP data provided by publisher. 
504 |a Includes bibliographical references and index. 
520 |a "Whether you're a producer, screenwriter, filmmaker, or other creative, you probably have a project that needs constant exposure, or a product to promote. But how do you rise above the noise? In Crowdsourcing for Filmmakers: Indie Film and the Power of the Crowd, Richard Botto explains how to put crowdsourcing to use for your creative project, using social media, networking, branding, crowdfunding, and an understanding of your audience to build effective crowdsourcing campaigns, sourcing everything from film equipment to shooting locations. Botto covers all aspects of crowdsourcing: how to create the message of your brand, project, or initiative; how to mold, shape, and adjust it based on mass response; how to broadcast a message to a targeted group and engage those with similar likes, beliefs, or interests; and finally, how to cultivate those relationships to the point where the message is no longer put forth solely by you, but carried and broadcasted by those who have responded to it. Using a wealth of case studies and practical know-how based on his years of experience in the industry and as founder of Stage 32'"the largest crowdsourced platform for film creatives'"Richard Botto presents a comprehensive and hands-on guide to crowdsourcing creatively and expertly putting your audience to work on your behalf."--Provided by publisher. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Motion picture industry  |x Finance. 
650 0 |a Independent films  |x Production and direction. 
650 0 |a Crowdsourcing. 
650 0 |a Online social networks. 
650 2 |a Crowdsourcing 
650 6 |a Cinéma  |x Industrie  |x Finances. 
650 6 |a Externalisation ouverte. 
650 6 |a Réseaux sociaux (Internet) 
650 7 |a crowdsourcing.  |2 aat 
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650 7 |a TECHNOLOGY & ENGINEERING / Telecommunications  |2 bisacsh 
650 7 |a Crowdsourcing  |2 fast 
650 7 |a Independent films  |x Production and direction  |2 fast 
650 7 |a Motion picture industry  |x Finance  |2 fast 
650 7 |a Online social networks  |2 fast 
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