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How to work the film & tv markets : a guide for content creators /
"Offers practical advice and current insights to help independent producers optimize their chances for success at these markets around the world. Here, established veterans and industry disrupters alike share insider advice, dos and don'ts, and illustrative anecdotes from every angle of th...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York, NY :
Routledge,
2018.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Introduction
- Part I. The markets
- What is a market?
- Part II. The global film industry
- To Hollywood, Bollywood, Nollywood
- and beyond!
- The players on the film market stage
- The film markets
- Le Marché du Film (the Cannes Film Market)
- The European film market (EFM)
- The American film market (AFM)
- Regional film markets
- Part III. The worldwide television and digital media business
- Mise en Scène
- The studio scene: LA screenings, the upfronts (and NewFronts)
- The players on the TV market stage
- The TV markets
- The MIP markets
- National association of television program executives (NATPE)
- Realscreen
- Regional TV and serialized video content markets
- Part IV. Co-production markets
- CineMart (IFF Rotterdam co-production market)
- Berlinale co-production market
- Other major co-production markets
- Part V. Before: preparation
- Start with the end in mind
- Know your product
- Know your target audience(s)
- Polish your pitch and marketing materials
- Develop key art
- What goes into a pitch package?
- Gearing up for each event
- Part VI. During: at the market
- Prudent market scheduling and logistics
- Taking meetings at the market
- Part VII. After: follow-up
- Gauging success
- Part VIII. Important annual ancillary events
- Top ten market-like film festivals
- Globally significant, pedigree-building film festivals
- Television festivals
- International documentary festivals
- Awards shows
- Overlapping industries' events
- Significant consumer events
- Denouement.