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Introduction to search engine marketing and AdWords : a guide for absolute beginners /
Use Google's AdWords to create your ads. Each chapter in this book goes beyond the tool itself, discussing helpful resources and important issues to keep in mind. If you are completely new to search engine marketing and AdWords and you want to learn the basics, this guide will introduce you to...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Wheaton, Illinois :
Apress,
[2017]
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Kelsey, Todd, |e author. | |
| 245 | 1 | 0 | |a Introduction to search engine marketing and AdWords : |b a guide for absolute beginners / |c Todd Kelsey. |
| 264 | 1 | |a Wheaton, Illinois : |b Apress, |c [2017] | |
| 264 | 4 | |c Ã2017 | |
| 300 | |a 1 online resource (xiii, 131 pages) | ||
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| 520 | 8 | |a Use Google's AdWords to create your ads. Each chapter in this book goes beyond the tool itself, discussing helpful resources and important issues to keep in mind. If you are completely new to search engine marketing and AdWords and you want to learn the basics, this guide will introduce you to the content quickly. | |
| 505 | 0 | |a Introduction -- Quickstart -- Launching a campaign -- Monitoring a campaign -- Keywords -- campaign strategies -- Ad extensions -- Getting certified. | |
| 504 | |a Includes bibliographical references. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 630 | 0 | 0 | |a Google AdWords. |
| 630 | 0 | 7 | |a Google AdWords. |2 fast |0 (OCoLC)fst01783173 |
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Web search engines. | |
| 650 | 6 | |a Marketing sur Internet. | |
| 650 | 6 | |a Moteurs de recherche sur Internet. | |
| 650 | 7 | |a Sales & marketing. |2 bicssc | |
| 650 | 7 | |a Databases. |2 bicssc | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Internet marketing. |2 fast |0 (OCoLC)fst00977272 | |
| 650 | 7 | |a Web search engines. |2 fast |0 (OCoLC)fst01173234 | |
| 776 | 0 | 8 | |i Print version: |a Kelsey, Todd. |t Introduction to search engine marketing and AdWords. |d Wheaton, Illinois : Apress, [2017] |w (DLC) 2017945372 |
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