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Project stakeholder management /

Carrying out a project as planned is not a guarantee for success. Projects may fail because project management does not take the requirements, wishes and concerns of stakeholders sufficiently into account. Projects can only be successful through contributions from stakeholders. And it is the stakeho...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Eskerod, Pernille (Autor), Jepsen, Anna Lund, 1963- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Abingdon, Oxon ; New York, NY : Routledge, 2016.
Colección:Fundamentals of project management.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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100 1 |a Eskerod, Pernille,  |e author. 
245 1 0 |a Project stakeholder management /  |c Pernille Eskerod and Anna Lund Jepsen. 
264 1 |a Abingdon, Oxon ;  |a New York, NY :  |b Routledge,  |c 2016. 
264 4 |c ©2013 
300 |a 1 online resource (1 volume) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
490 1 |a Fundamentals of project management 
588 |a Description based on print version record. 
500 |a Originally published in 2013 by Gower Publishing. 
504 |a Includes bibliographical references and index. 
505 0 |a Introduction -- Concepts and issues behind project stakeholder management -- What motivates project stakeholders to contribute? -- Methods for stakeholder analysis -- Planning project stakeholder management -- Ethical issues -- Easy to understand, difficult to master. 
520 |a Carrying out a project as planned is not a guarantee for success. Projects may fail because project management does not take the requirements, wishes and concerns of stakeholders sufficiently into account. Projects can only be successful through contributions from stakeholders. And it is the stakeholders that evaluate whether they find the project successful - an evaluation based on criteria that go beyond receiving the project deliverables. More often than not, the criteria are implicit and change during the project course. This is an enormous challenge for project managers. The route to better projects, say Pernille Eskerod and Anna Lund Jepsen, lies in finding ways to improve project stakeholder management. To manage stakeholders effectively, you need to know your stakeholders, their behaviours and attitudes towards the project. The authors give guidance on how to adopt an analytical and structured approach; how to document, store and retrieve your knowledge; how to plan your stakeholder interactions in advance; and how to make your plans explicit, at the very least internally. A well-conceived plan can prevent you from being carried away in the 'heat of the moment' and help you spend your limited resources for stakeholder management in the best way. To make this plan, you need to agree on the objectives of your stakeholder strategy and ways to achieve them. Project Stakeholder Management offers tactics and tools founded on established marketing communications theory as well as strategic management for doing just that. This book is part of Gower's Fundamentals of Project Management Series. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Project management. 
650 0 |a Customer services  |x Management. 
650 6 |a Gestion de projet. 
650 6 |a Service à la clientèle  |x Gestion. 
650 7 |a Customer services  |x Management  |2 fast 
650 7 |a Project management  |2 fast 
700 1 |a Jepsen, Anna Lund,  |d 1963-  |e author. 
776 0 8 |i Print version:  |a Eskerod, Pernille.  |t Project stakeholder management.  |d Burlington, VT : Gower, [2013]  |z 9781409404378  |w (DLC) 2012025802  |w (OCoLC)800352437 
830 0 |a Fundamentals of project management. 
856 4 0 |u https://learning.oreilly.com/library/view/~/9781351908382/?ar  |z Texto completo (Requiere registro previo con correo institucional) 
994 |a 92  |b IZTAP