Getting to innovation : how asking the right questions generates the great ideas your company needs /

Getting to Innovation How to write positioning and rationale statements for each challenge How to link together multiple objectives in priority frameworks The top 10 techniques for generating creative ideas Tips for designing and running brainstorming retreats Advice on how to select the best ideas...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: VanGundy, Arthur B.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : AMACOM, c2007.
Temas:
Creative ability in business.
Creative thinking.
Organizational change.
Problem solving.
Créativité dans les affaires.
Changement organisationnel.
Résolution de problème.
BUSINESS & ECONOMICS > Structural Adjustment.
Organizational Innovation
Problem Solving
Business
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Framing innovation framing : an overview
  • Question banks : understanding the strategic terrain
  • Challenge banks : generating innovation challenge questions
  • How to write and evaluate innovation challenge questions
  • Constructing conceptual maps for innovation challenges
  • How to conduct innovation challenges
  • Idea management and creativity software
  • A crash course in generating creative ideas : individual methods
  • A crash course in generating creative ideas : group methods
  • Tips for designing and facilitating brainstorming retreats
  • Evaluating and selecting ideas
  • Implementing ideas.

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