|
|
|
|
| LEADER |
00000cam a2200000Ii 4500 |
| 001 |
OR_ocn970664900 |
| 003 |
OCoLC |
| 005 |
20231017213018.0 |
| 006 |
m o d |
| 007 |
cr unu|||||||| |
| 008 |
170130s2017 mau ob 000 0 eng d |
| 040 |
|
|
|a UMI
|b eng
|e rda
|e pn
|c UMI
|d OCLCF
|d AU@
|d OCLCO
|d OCLCQ
|
| 035 |
|
|
|a (OCoLC)970664900
|
| 037 |
|
|
|a CL0500000824
|b Safari Books Online
|
| 050 |
|
4 |
|a HF5415.525
|
| 049 |
|
|
|a UAMI
|
| 100 |
1 |
|
|a Hamilton, Rebecca W.,
|e author.
|
| 245 |
1 |
0 |
|a Which features increase customer retention? :
|b most companies aspire to design goods and services that encourage repeat business. Yet businesses often invest in expensive features without adequately understanding how the features that attract new customers may differ from those that retain existing ones /
|c Rebecca W. Hamilton, Roland T. Rust, Chekitan S. Dev.
|
| 264 |
|
1 |
|a [Cambridge, Massachusetts] :
|b MIT Sloan Management Review,
|c 2017.
|
| 300 |
|
|
|a 1 online resource (1 volume)
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a computer
|b c
|2 rdamedia
|
| 338 |
|
|
|a online resource
|b cr
|2 rdacarrier
|
| 588 |
|
|
|a Description based on online resource; title from title page (viewed January 27, 2017).
|
| 500 |
|
|
|a "Reprint #58202."
|
| 504 |
|
|
|a Includes bibliographical references.
|
| 590 |
|
|
|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
|
| 650 |
|
0 |
|a Customer loyalty.
|
| 650 |
|
0 |
|a Consumer satisfaction.
|
| 650 |
|
0 |
|a Rate of return.
|
| 650 |
|
6 |
|a Consommateurs
|x Fidélité.
|
| 650 |
|
6 |
|a Consommateurs
|x Satisfaction.
|
| 650 |
|
6 |
|a Taux de rendement.
|
| 650 |
|
7 |
|a Consumer satisfaction.
|2 fast
|0 (OCoLC)fst00876403
|
| 650 |
|
7 |
|a Customer loyalty.
|2 fast
|0 (OCoLC)fst00885531
|
| 650 |
|
7 |
|a Rate of return.
|2 fast
|0 (OCoLC)fst01090236
|
| 700 |
1 |
|
|a Rust, Roland T.,
|e author.
|
| 700 |
1 |
|
|a Dev, Chekitan S.
|q (Chekitan Singh),
|d 1959-
|e author.
|
| 773 |
0 |
|
|a MIT Sloan management review
|g Vol. 58, no. 2 (Winter 2017)
|
| 856 |
4 |
0 |
|u https://learning.oreilly.com/library/view/~/53863MIT58202/?ar
|z Texto completo (Requiere registro previo con correo institucional)
|
| 994 |
|
|
|a 92
|b IZTAP
|
