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Universal UX design : building multicultural user experience /

This book provides an ideal guide as multicultural UX continues to emerge as a transdisciplinary field that, in addition to the traditional UI and corporate strategy concerns, includes socio/cultural and neurocognitive concerns that constitute one of the first steps in a truly global product strateg...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Ferreira, Alberto (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge, MA : Morgan Kaufmann, [2017]
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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504 |a Includes bibliographical references and index. 
505 0 |a Part I. Grey matter -- part II. Magnum impulse -- part III. About face. 
520 |a This book provides an ideal guide as multicultural UX continues to emerge as a transdisciplinary field that, in addition to the traditional UI and corporate strategy concerns, includes socio/cultural and neurocognitive concerns that constitute one of the first steps in a truly global product strategy. 
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