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JMP 13 consumer research.
JMP 13 Consumer Research focuses on analyses that help users observe and predict subject's behavior, particularly those in the market research field. The Uplift platform predicts consumer behavior based on shifts in marketing efforts. Learn how to tabulate and summarize categorical responses wi...
| Clasificación: | Libro Electrónico |
|---|---|
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Cary, NC :
SAS Institute,
[2016]
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 245 | 0 | 0 | |a JMP 13 consumer research. |
| 264 | 1 | |a Cary, NC : |b SAS Institute, |c [2016] | |
| 264 | 4 | |c ©2016 | |
| 300 | |a 1 online resource (1 volume) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Online resource; title from title page (viewed September 22, 2016). | |
| 504 | |a Includes bibliographical references and index. | ||
| 520 | |a JMP 13 Consumer Research focuses on analyses that help users observe and predict subject's behavior, particularly those in the market research field. The Uplift platform predicts consumer behavior based on shifts in marketing efforts. Learn how to tabulate and summarize categorical responses with the Categorical platform. Factor Analysis rotates principal components to help identify which directions have the most variation among the variables. The book also covers Item Analysis, a method for identifying latent traits that might affect an individual's choices. And read about the Choice platform, which market researchers use to estimate probability in consumer spending. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 630 | 0 | 0 | |a JMP (Computer file) |
| 630 | 0 | 7 | |a JMP (Computer file) |2 fast |
| 650 | 0 | |a Consumers |x Research. | |
| 650 | 0 | |a Mathematical analysis. | |
| 650 | 0 | |a Statistics |x Graphic methods. | |
| 650 | 0 | |a Mathematical statistics |x Data processing. | |
| 650 | 0 | |a Information visualization. | |
| 650 | 6 | |a Consommateurs |x Recherche. | |
| 650 | 6 | |a Analyse mathématique. | |
| 650 | 6 | |a Statistique |x Méthodes graphiques. | |
| 650 | 6 | |a Statistique mathématique |x Informatique. | |
| 650 | 6 | |a Visualisation de l'information. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Consumers |x Research |2 fast | |
| 650 | 7 | |a Information visualization |2 fast | |
| 650 | 7 | |a Mathematical analysis |2 fast | |
| 650 | 7 | |a Mathematical statistics |x Data processing |2 fast | |
| 650 | 7 | |a Statistics |x Graphic methods |2 fast | |
| 710 | 2 | |a SAS Institute, |e issuing body. | |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9781629605685/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 938 | |a EBSCOhost |b EBSC |n 1366061 | ||
| 994 | |a 92 |b IZTAP | ||