The innovation secrets of Steve Jobs : insanely different : principles for breakthrough success /
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York :
McGraw-Hill,
[2011]
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Cover13;
- Contents
- Acknowledgments
- Introduction: What the World Needs Now Is More Jobs8212;Steve Jobs
- Chapter 1 What Would Steve Do?
- Principle 1 Do What You Love
- Chapter 2 Follow Your Heart
- Chapter 3 Think Differently About Your Career
- Principle 2 Put a Dent in the Universe
- Chapter 4 Inspire Evangelists
- Chapter 5 Think Differently About Your Vision
- Principle 3 Kick-Start Your Brain
- Chapter 6 Seek Out New Experiences
- Chapter 7 Think Differently About How You Think
- Principle 4 Sell Dreams, Not Products
- Chapter 8 See Genius in Their Craziness
- Chapter 9 Think Differently About Your Customers
- Principle 5 Say No to 1,000 Things
- Chapter 10 Simplicity Is the Ultimate Sophistication
- Chapter 11 Think Differently About Design
- Principle 6 Create Insanely Great Experiences
- Chapter 12 We're Here to Help You Grow
- Chapter 13 Think Differently About Your Brand Experience
- Principle 7 Master the Message
- Chapter 14 The World's Greatest Corporate Storyteller
- Chapter 15 Think Differently About Your Story
- One More Thing ... Don't Let the Bozos Get You Down
- Notes
- Index
- A
- B
- C
- D
- E
- F
- G
- H
- I
- J
- K
- L
- M
- N
- O
- P
- Q
- R
- S
- T
- V
- W
- X
- Y
- Z.