Marketing performance : how marketers drive profitable growth /
A hands-on guide to better marketing for top managers, this book delivers expert insight, a wealth of proven success factors, and real-life case studies that will help you drive marketing performance and grow your business. --
Clasificación: | Libro Electrónico |
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Autores principales: | Bauer, Thomas (Autor), Freundt, Tjark (Autor), Gordon, Jonathan (Autor), Perrey, Jesko (Autor), Spillecke, Dennis (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Chichester, West Sussex, United Kingdom :
John Wiley & Sons,
2016.
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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