Finding a lower-risk path to high-impact innovations : the pursuit of major innovations is often seen as a risky endeavor. However, there is a lower-risk way to commercialize certain types of high-impact innovations, by viewing initial applications as “lily pads” that a company can reach before leaping to the next market /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Sinfield, Joseph V. (Autor), Solis, Freddy (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [Place of publication not identified] : MIT Sloan Management Review, [2016]
Temas:
Technological innovations.
Business planning.
Innovations.
Business planning
Technological innovations
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Notas:Date of publication suggested by the text.
"Reprint #57416."
Descripción Física:1 online resource (1 volume) : illustrations
Bibliografía:Includes bibliographical references.

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