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Corporate video production : beyond the board room (and out of the bored room) /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Sweetow, Stuart
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Routledge, 2017.
Edición:2nd ed.
Colección:A Focal Press Book
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Ch. 1. Case studies
  • ch. 2. Marketing yourself as a producer
  • ch. 3. Video project proposals
  • ch. 4. Budgeting the corporate video production
  • ch. 5. The role of the producer in corporate video
  • ch. 6. Directing corporate videos
  • ch. 7. Production coordination
  • ch. 8. Corporate scriptwriting
  • ch. 9. Legal considerations
  • ch. 10. Talent : working with talent, coaching the executive, and appearing on-camera yourself
  • ch. 11. Location shooting
  • ch. 12. The interview format
  • ch. 13. Aesthetic considerations
  • ch. 14. Technical considerations
  • ch. 15. Training videos
  • ch. 16. Marketing and social media
  • ch. 17. Corporate events : filming conferences and meetings
  • ch. 18. Nonprofit organizations
  • ch. 19. Video distribution : live streaming, video on demand, and videoconferencing
  • ch. 20. Mobile video production and delivery : smartphones, tablets, drones, and microcameras.