Selling project management to senior executives : framing the moves that matter /
Despite tremendous growth in the project management profession and substantial proof that the profession has helped increase productivity and bottom line earnings, some senior-level executives are still fighting progress. Why is it so difficult to sell project management to senior executives? and Ho...
Clasificación: | Libro Electrónico |
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Autores principales: | , , |
Autor Corporativo: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Newtown Square, Pennsylvania :
Project Management Institute,
[2002]
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Sumario: | Despite tremendous growth in the project management profession and substantial proof that the profession has helped increase productivity and bottom line earnings, some senior-level executives are still fighting progress. Why is it so difficult to sell project management to senior executives? and How do you get them on board? are the main questions being answered in this pertinent book by Thomas, et al. After years of research, the authors report their findings in Phases I and II of this insightful book. |
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Descripción Física: | 1 online resource (1 volume) : illustrations |
Bibliografía: | Includes bibliographical references. |