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The innovation workout : the 10 tried-and-tested steps that will build your creativity and innovation skills /
Take your performance to the next level with our tried-and-tested guide on innovation. The Innovation Workout has been specially developed to be clear, simple, very easy to follow and highly effective. Our unique pre-workout test will help you identify your weak and strong points and the straightfor...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Harlow, United Kingdom :
Pearson Education,
[2015]
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| Colección: | Business gym.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Cover
- Title Page
- Copyright
- Contents
- About the author
- Author's acknowledgements
- Publisher's acknowledgements
- Introduction
- Self-assessment questionnaire
- What is innovation?
- Part 1 10 steps to enhance your innovation skills
- Step 1 Pinpoint your purpose
- Step 2 Know and understand your customers
- Step 3 Your market today and predicting the trends of tomorrow
- Step 4 Build your creative capacity
- Step 5 Creative superstardom and lots of ideas
- Step 6 Don't expect anyone else to like your idea
- Step 7 Filter and choose the best ideas
- Step 8 Prototype, fail fast and refine
- Step 9 Pilot, adapt and invest
- Step 10 Take your ideas to market
- Part 2 10 innovation skills in action
- Skill 1 Innovating in a big organisation
- Skill 2 Innovating on your own
- Skill 3 Innovating when no one else gets it
- Skill 4 Innovating with your team
- Skill 5 Innovating with clients and customers
- Skill 6 Innovating your managers
- Skill 7 Innovating with confidence
- Skill 8 Innovating by imitation
- Skill 9 Innovation with no budget
- Skill 10 Innovating when you feel like you are stuck
- Part 3 10 common innovation challenges
- Challenge 1 How do I develop my own innovation process or framework?
- Challenge 2 How do I build an innovation network?
- Challenge 3 How do I make time to innovate?
- Challenge 4 How do I measure innovation?
- Challenge 5 How do I motivate others to start to innovate?
- Challenge 6 How do I create a culture of innovation?
- Challenge 7 How do I manage failure?
- Challenge 8 How do I innovate quickly?
- Challenge 9 How do I approach a niche product?
- Challenge 10 How do I recruit good innovators?
- Putting it into action (the mentor toolkit)
- Self-assessment questionnaire
- Jargon buster
- Answers to activities
- Index