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Business intelligence strategy and big data analytics : a general management perspective /
Includes exercises and case studies with road-tested advice, this book provides ideas for improving the business performance of one's company or business functions, and emphasizes proven, practical, step-by-step methods that readers can readily apply in their companies. --
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Cambridge, MA :
Morgan Kaufmann is an imprint of Elsevier,
2016.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | Includes exercises and case studies with road-tested advice, this book provides ideas for improving the business performance of one's company or business functions, and emphasizes proven, practical, step-by-step methods that readers can readily apply in their companies. -- |
|---|---|
| Descripción Física: | 1 online resource |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9780128094891 0128094893 |