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Visual content marketing : leveraging infographics, video, and interactive media to attract and engage customers /

Your ticket to generating better results through infographics Visual Content Marketing is a more than just a guide to infographics. Written for business people dealing with complex offerings, this is a hands-on, in-the-trenches guide to leveraging this emerging medium to reach bottomline business go...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Gamble, Stephen (Strategic marketing consultant) (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Wiley, 2016.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Acknowledgements
  • About the author
  • About the content
  • About frame concepts
  • Dedication
  • Foreword
  • References
  • Prologue: a call to visual action about the author and this book
  • First-hand knowledge of communication challenges and visual solution
  • Presented from the perspective of a business person, not a designer about this book
  • Main sections.