Creating online videos that engage viewers : many companies seek to create online video content that will become popular with consumers. But what are the characteristics of videos that engage consumers? /
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | Pirouz, Dante M. (Autor), Pirouz, Raymond, 1969- (Autor), Thomson, Matthew (Autor), Johnson, Allison R. (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
[Massachusetts] :
Massachusetts Institute of Technology,
[2015]
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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