Achieving supply chain integration : connecting the supply chain inside and out for competitive advantage /
Clasificación: | Libro Electrónico |
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Autores principales: | , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Old Tappan, New Jersey :
Pearson Education,
[2016]
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Integration: what it is, what it isn't, and why you should care
- Bridging the integration gap
- Maximizing organizational value creation across the great divide
- The role of information in internal and external integration
- Bending the chain: deriving value from purchasing-logistics integration
- Getting aligned: the benefits of integrating market, environmental, social, and political strategies with the organization
- Achieving demand and supply integration
- Sell right, not more: leveraging internal integration to mitigate product returns
- Supplier integration via vested relationships
- Raw material feast or famine: integrating supply networks to overcome resource scarcity
- Integrating ideas and environments: blending marketing strategy with context for organizational success
- External barriers to integration: tearing down the walls
- Index.