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The 22 immutable laws of branding : how to build a product or service into a world-class brand /

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autores principales:	Ries, Al (Autor), Ries, Laura (Autor)
Formato:	Electrónico eBook
Idioma:	Inglés
Publicado:	Pymble, NSW, Australia : HarperCollins e-books, [2002]
Temas:	Branding (Marketing) Marketing > Decision making. Internet marketing. Stratégie de marque. Marketing sur Internet. branding.
Acceso en línea:	Texto completo (Requiere registro previo con correo institucional)

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