|
|
|
|
| LEADER |
00000cam a2200000Ii 4500 |
| 001 |
OR_ocn920541046 |
| 003 |
OCoLC |
| 005 |
20231017213018.0 |
| 006 |
m o d |
| 007 |
cr unu|||||||| |
| 008 |
150909s2016 njua ob 001 0 eng d |
| 040 |
|
|
|a UMI
|b eng
|e rda
|e pn
|c UMI
|d OCLCO
|d OCLCF
|d OCLCO
|d AU@
|d STF
|d OCL
|d OCLCO
|d OCLCQ
|d OCLCO
|
| 020 |
|
|
|a 9780134086040
|
| 020 |
|
|
|a 013408604X
|
| 020 |
|
|
|z 9780134085968
|
| 035 |
|
|
|a (OCoLC)920541046
|
| 037 |
|
|
|a CL0500000638
|b Safari Books Online
|
| 050 |
|
4 |
|a HF5415
|
| 082 |
0 |
4 |
|a 658.8/3
|q OCoLC
|2 22/eng/20230216
|
| 049 |
|
|
|a UAMI
|
| 100 |
1 |
|
|a Bendle, Neil T.,
|e author.
|
| 245 |
1 |
0 |
|a Marketing metrics :
|b the manager's guide to measuring marketing performance /
|c Neil T. Bendle [and three others].
|
| 246 |
3 |
0 |
|a Manager's guide to measuring marketing performance
|
| 264 |
|
1 |
|a Upper Saddle River, New Jersey :
|b Pearson Education,
|c [2016]
|
| 264 |
|
4 |
|c Ã2016
|
| 300 |
|
|
|a 1 online resource (1 volume) :
|b illustrations
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a computer
|b c
|2 rdamedia
|
| 338 |
|
|
|a online resource
|b cr
|2 rdacarrier
|
| 588 |
|
|
|a Description based on online resource; title from title page (Safari, viewed September 1, 2015).
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 590 |
|
|
|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
|
| 650 |
|
0 |
|a Marketing
|x Statistics.
|
| 650 |
|
0 |
|a Performance
|x Measurement.
|
| 650 |
|
6 |
|a Marketing
|x Statistiques.
|
| 650 |
|
7 |
|a Marketing
|2 fast
|
| 650 |
|
7 |
|a Performance
|x Measurement
|2 fast
|
| 655 |
|
7 |
|a Statistics
|2 fast
|
| 856 |
4 |
0 |
|u https://learning.oreilly.com/library/view/~/9780134086040/?ar
|z Texto completo (Requiere registro previo con correo institucional)
|
| 994 |
|
|
|a 92
|b IZTAP
|
