Successful user experience : strategies and roadmaps /
Successful User Experience: Strategy and Roadmaps provides you with a hands-on guide for pulling all of the User Experience (UX) pieces together to create a strategy that includes tactics, tools, and methodologies. Leveraging material honed in user experience courses and over 25 years in the field,...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Waltham, MA :
Morgan Kaufmann,
[2015]
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Edición: | First edition. |
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- What is user experience?
- Design thinking
- UX thinking
- The strategic model
- Beyond mobile, device agnostic UX
- Usability inspection methods
- Usability testing
- Iterating on the design
- Moving past the lab
- Global UX and online studies
- Surveys, Web analytics, and social media
- Service design
- Getting buy in
- Success stories
- A few words about failure : turning it into success
- Big picture takeaways.