Cargando…

Successful user experience : strategies and roadmaps /

Successful User Experience: Strategy and Roadmaps provides you with a hands-on guide for pulling all of the User Experience (UX) pieces together to create a strategy that includes tactics, tools, and methodologies. Leveraging material honed in user experience courses and over 25 years in the field,...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Rosenzweig, Elizabeth (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Waltham, MA : Morgan Kaufmann, [2015]
Edición:First edition.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

LEADER 00000cam a2200000Ii 4500
001 OR_ocn919086009
003 OCoLC
005 20231017213018.0
006 m o d
007 cr unu||||||||
008 150824s2015 maua ob 001 0 eng d
040 |a UMI  |b eng  |e rda  |e pn  |c UMI  |d COO  |d OCLCF  |d DEBBG  |d OCLCQ  |d CEF  |d DEHBZ  |d OCLCQ  |d CNCEN  |d UKMGB  |d UX1  |d OCLCO  |d OCLCQ 
015 |a GBB552800  |2 bnb 
016 7 |a 017166192  |2 Uk 
020 |a 9780128010617 
020 |a 0128010614 
020 |a 0128009853 
020 |a 9780128009857 
020 |z 9780128009857 
029 1 |a DEBBG  |b BV043020170 
029 1 |a DEBSZ  |b 45569740X 
029 1 |a UKMGB  |b 017166192 
029 1 |a AU@  |b 000055409490 
035 |a (OCoLC)919086009 
037 |a CL0500000632  |b Safari Books Online 
050 4 |a QA76.9.H85 
082 0 4 |a 004.019  |2 23 
049 |a UAMI 
100 1 |a Rosenzweig, Elizabeth,  |e author. 
245 1 0 |a Successful user experience :  |b strategies and roadmaps /  |c Elizabeth Rosenzweig. 
250 |a First edition. 
264 1 |a Waltham, MA :  |b Morgan Kaufmann,  |c [2015] 
264 4 |c ©2015 
300 |a 1 online resource (1 volume) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
588 0 |a Online resource; title from title page (Safari, viewed August 18, 2015). 
520 |a Successful User Experience: Strategy and Roadmaps provides you with a hands-on guide for pulling all of the User Experience (UX) pieces together to create a strategy that includes tactics, tools, and methodologies. Leveraging material honed in user experience courses and over 25 years in the field, the author explains the value of strategic models to refine goals against available data and resources. You will learn how to think about UX from a high level, design the UX while setting goals for a product or project, and how to turn that into concrete actionable steps. After reading this book, you'll understand: How to bring high-level planning into concrete actionable steps How Design Thinking relates to creating a good UX How to set UX Goals for a product or project How to decide which tool or methodology to use at what point in product lifecycle This book takes UX acceptance as a point of departure, and builds on it with actionable steps and case studies to develop a complete strategy, from the big picture of product design, development and commercialization, to how UX can help create stronger products. This is a must-have book for your complete UX library. Uses strategic models that focus product design and development Teaches how to decipher what tool or methodology is right for a given moment, project, or a specific team Presents tactics on how to understand how to connect the dots between tools, data, and design Provides actionable steps and case studies that help users develop a complete strategy, from the big picture of product design, development, and commercialization, to how UX can help create stronger products Case studies in each chapter to aid learning. 
505 0 |a What is user experience? -- Design thinking -- UX thinking -- The strategic model -- Beyond mobile, device agnostic UX -- Usability inspection methods -- Usability testing -- Iterating on the design -- Moving past the lab -- Global UX and online studies -- Surveys, Web analytics, and social media -- Service design -- Getting buy in -- Success stories -- A few words about failure : turning it into success -- Big picture takeaways. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Human-computer interaction. 
650 0 |a User-centered system design. 
650 0 |a Design and technology. 
650 6 |a Conception participative (Conception de systèmes) 
650 6 |a Design et technologie. 
650 7 |a Design and technology.  |2 fast  |0 (OCoLC)fst01737708 
650 7 |a Human-computer interaction.  |2 fast  |0 (OCoLC)fst00963494 
650 7 |a User-centered system design.  |2 fast  |0 (OCoLC)fst01740021 
776 0 8 |i Print version:  |a Rosenzweig, Elizabeth.  |t Successful user experience : strategies and roadmaps.  |d Amsterdam, [Netherlands] : Morgan Kaufmann, ©2015  |h xxvi, 344 pages  |z 9780128009857 
856 4 0 |u https://learning.oreilly.com/library/view/~/9780128010617/?ar  |z Texto completo (Requiere registro previo con correo institucional) 
994 |a 92  |b IZTAP