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A crowdfunder's strategy guide : build a better business by building community /

More Than MoneyJamey Stegmaier knows crowdfunding. He's a veteran of seven successful Kickstarter campaigns (and counting) that have raised over 1.4 million, and he's the proprietor of the widely read Kickstarter Lessons blog. In this book he offers a comprehensive guide to crowdfunding, d...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Stegmaier, Jamey (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oakland : Berrett-Koehler Publishers, Inc., [2015]
Colección:BK business book.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Cover; Title Page; Copyright Page; Dedication; Contents; Preface; Introduction; Chapter 1 You Don't Need to Launch Today; Chapter 2 The Crowd Is the New Gatekeeper; Chapter 3 Crowdfunding Is the Rock Concert for Entrepreneurs; Chapter 4 I Made These Mistakes So You Don't Have To; Chapter 5 Make It about Them; Chapter 6 Backers Are Individuals, Not Numbers; Chapter 7 How to Make Friends and Lose Money; Chapter 8 Go Small to Win Big; Chapter 9 Build a Better Community; Chapter 10 Don't Quit Your Day Job ... Until You Quit Your Day Job; Chapter 11You Are Your Own Gatekeeper.
  • Resources 125 Crowdfunding Lessons in 125 SentencesThe One-Week Checklist; Recommended Reading; Projects Mentioned in this Book; Notes; Index; About the Author.