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UX strategy : how to devise innovative digital products that people want /
"User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative digi...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Sebastopol, CA :
O'Reilly Media, Inc.,
2015.
|
| Edición: | First edition. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Levy, Jaime, |e author. | |
| 245 | 1 | 0 | |a UX strategy : |b how to devise innovative digital products that people want / |c Jaime Levy ; foreword by Jason Calacanis. |
| 250 | |a First edition. | ||
| 264 | 1 | |a Sebastopol, CA : |b O'Reilly Media, Inc., |c 2015. | |
| 300 | |a 1 online resource | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 504 | |a Includes bibliographical references and index. | ||
| 588 | 0 | |a Online resource; title from PDF title page (EBSCO, viewed May 26, 2015). | |
| 505 | 0 | |a What Is UX strategy? -- The four tenets of UX strategy -- Validating the value proposition -- Conducting competitive research -- Conducting competitive analysis -- Storyboarding value innovation -- Creating prototypes for experiments -- Conducting guerrilla user research -- Designing for conversion -- Strategists in the wild -- Dénouement. | |
| 520 | |a "User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative digital products that people want."--Back cover | ||
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| 650 | 0 | |a User-centered system design. | |
| 650 | 0 | |a Human-computer interaction. | |
| 650 | 0 | |a User interfaces (Computer systems) | |
| 650 | 0 | |a Web sites |x Design. | |
| 650 | 2 | |a User-Computer Interface | |
| 650 | 6 | |a Conception participative (Conception de systèmes) | |
| 650 | 6 | |a Interfaces utilisateurs (Informatique) | |
| 650 | 6 | |a Sites Web |x Conception. | |
| 650 | 7 | |a COMPUTERS |x User Interfaces. |2 bisacsh | |
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| 650 | 7 | |a User-centered system design. |2 fast |0 (OCoLC)fst01740021 | |
| 650 | 7 | |a User interfaces (Computer systems) |2 fast |0 (OCoLC)fst01163191 | |
| 650 | 7 | |a Web sites |x Design. |2 fast |0 (OCoLC)fst01173252 | |
| 650 | 1 | 7 | |a Gebruikersinterfaces. |2 gtt |0 (NL-LeOCL)089407326 |
| 650 | 1 | 7 | |a Gebruikersvriendelijkheid. |2 gtt |0 (NL-LeOCL)078513081 |
| 650 | 1 | 7 | |a Strategie. |2 gtt |0 (NL-LeOCL)078678587 |
| 650 | 1 | 7 | |a Vormgeving. |2 gtt |0 (NL-LeOCL)078950333 |
| 700 | 1 | |a Calacanis, Jason, |e writer of foreword. | |
| 776 | 0 | 8 | |i Erscheint auch als: |n Druck-Ausgabe |
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