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Mobile & social game design : monetization methods and mechanics /

IntroductionThe Changing TideWhat This Book Is NotWhat Is a Social Game? Are Mobile Games Social? Meet Your CompetitionBBS Games and MUDsMMOsJust Being Multiplayer Doesn't Make You SocialGreat Mobile Games ARE SocialInterview with Words with Friends Creators, The BettnersHistory of Game Monetiz...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Fields, Tim
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Boca Raton : CRC Press, Taylor & Francis Group, [2014]
Edición:Second edition.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Front Cover; Contents; About the Author; Chapter 1: Introduction; Chapter 2: What Is a Social Game? Are Mobile Games Social?; Chapter 3: History of Game Monetization; Chapter 4: Why Create a Social or Mobile Game?; Chapter 5: Industry Terms and Metrics; Chapter 6: What Is a Social Network?; Chapter 7: How to Acquire, Keep, and Regain Users; Chapter 8: Monetization Strategies; Chapter 9: Virtual Goods; Chapter 10: Currency; Chapter 11: Conclusions; Back Cover.