Predictive marketing : easy ways every marketer can use customer analytics and big data /
"Make personalized marketing a reality with this practical guide to predictive analytics Predictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing more personalized marketing immediately. The marke...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Artun, Omer, 1969- |
Otros Autores: | Levin, Dominique, 1971- |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken :
Wiley,
2015.
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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