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|a Sandler, David H.
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|a You can't teach a kid to ride a bike at a seminar :
|b Sandler training's 7-step system for successful selling /
|c David Sandler and David Mattson.
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|a 2nd edition.
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|a Includes bibliographical references.
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|a Providing skills designed for todays highly competitive and more complex sales landscape; this powerful guide will show you how to take the lead in the buyer/seller dance; have a process for answering questions from prospects; move the relationship forward without becoming an unpaid consultant; use online research to turn cold calls into warm calls; and more. --
|c Edited summary from book.
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|a O'Reilly
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|a Selling.
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|a Vente.
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|a Mattson, David,
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|i Print version:
|a Sandler, David H.
|t You can't teach a kid to ride a bike at a seminar.
|b 2nd edition
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