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BrainScripts for sales success : 21 hidden principles of consumer psychology for winning new customers /
Why do some salespeople close deals like crazy, and others usually only get doors closed in their faces? For example ... Salesman Joe routinely writes deals on homes worth over $3 million ... while poor Bill bangs his head against the wall trying to sell $24 cell phones. Lindsay wins awards for movi...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
McGraw-Hill Education,
[2015]
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Whitman, Drew Eric, |e author. | |
| 245 | 1 | 0 | |a BrainScripts for sales success : |b 21 hidden principles of consumer psychology for winning new customers / |c Drew Eric Whitman. |
| 246 | 3 | 0 | |a 21 hidden principles of consumer psychology for winning new customers |
| 246 | 3 | 0 | |a Twenty-one hidden principles of consumer psychology for winning new customers |
| 264 | 1 | |a New York : |b McGraw-Hill Education, |c [2015] | |
| 264 | 4 | |c Ã2015 | |
| 300 | |a 1 online resource | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 588 | 0 | |a Print version record. | |
| 500 | |a Includes index. | ||
| 520 | |a Why do some salespeople close deals like crazy, and others usually only get doors closed in their faces? For example ... Salesman Joe routinely writes deals on homes worth over $3 million ... while poor Bill bangs his head against the wall trying to sell $24 cell phones. Lindsay wins awards for moving the most $380,000 Rolls Royce Phantoms during the slow summer months ... while poor Buffy got fired because she couldn't persuade more business owners to try her $79 a month coffee-delivery service. These four salespeople have great personalities, firm handshakes and excellent prospecting and follow-up skills, but the difference in their performance is staggering. This book takes readers on a fascinating tour inside their prospects' minds and teaches 21 powerful techniques of consumer psychology that really work. Plus, dozens of real-life scripts show reacers exactly how to incorporate them into their own sales presentations. -- |c Edited summary from book. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Selling |x Psychological aspects. | |
| 650 | 0 | |a Marketing |x Psychological aspects. | |
| 650 | 0 | |a Consumers |x Psychology. | |
| 650 | 0 | |a Consumer behavior. | |
| 650 | 6 | |a Vente |x Aspect psychologique. | |
| 650 | 6 | |a Marketing |x Aspect psychologique. | |
| 650 | 6 | |a Consommateurs |x Comportement. | |
| 650 | 7 | |a Consumer behavior. |2 fast |0 (OCoLC)fst00876238 | |
| 650 | 7 | |a Consumers |x Psychology. |2 fast |0 (OCoLC)fst00876425 | |
| 650 | 7 | |a Marketing |x Psychological aspects. |2 fast |0 (OCoLC)fst01010241 | |
| 650 | 7 | |a Selling |x Psychological aspects. |2 fast |0 (OCoLC)fst01112040 | |
| 650 | 7 | |a Commerce. |2 hilcc | |
| 650 | 7 | |a Business & Economics. |2 hilcc | |
| 650 | 7 | |a Marketing & Sales. |2 hilcc | |
| 776 | 0 | 8 | |i Print version: |a Whitman, Drew Eric. |t BrainScripts for sales success. |d New York : McGraw-Hill Education, [2015] |z 9780071833608 |w (DLC) 2014027054 |w (OCoLC)876003583 |
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| 938 | |a Internet Archive |b INAR |n brainscriptsfors0000whit | ||
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