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|a UAMI
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|a Kerpen, Dave,
|e author.
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245 |
1 |
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|a Likeable social media :
|b how to delight your customers, create an irresistible brand, and be amazing on Facebook, Twitter, Linkedin, Instagram, Pinterest, and more /
|c Dave Kerpen.
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250 |
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|a Revised and expanded second edition.
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264 |
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|a New York :
|b McGraw-Hill,
|c [2015]
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|a 1 online resource
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|a Includes bibliographical references and index.
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520 |
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|a The New York Times and USA Today bestseller?updated to bring you up to speed on the latest social media sites, features, and strategies From one of the world's leading figures in social media marketing, networking, and business applications comes the heavily revised and updated edition of the Likeable Social Media . Dave Kerpen is CEO of Likeable Local and Likeable Media, which has won two WOMMY awards from the Word of Mouth Marketing Association (WOMMA) for excellence in word-of-mouth marketing.
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|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
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|a Internet marketing.
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|a Online social networks.
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|a Social media
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|a Customer relations.
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|a Branding (Marketing)
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|a Marketing sur Internet.
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650 |
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|a Réseaux sociaux (Internet)
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650 |
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|a Médias sociaux
|x Aspect économique.
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650 |
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|a Stratégie de marque.
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|a branding.
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|a Internet marketing.
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|a Online social networks.
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|a Social media
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|0 (OCoLC)fst01767769
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|i Print version:
|a Kerpen, Dave.
|t Likeable social media.
|b Revised and expanded second edition
|z 9780071836326
|w (DLC) 2015001178
|w (OCoLC)876011185
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|u https://learning.oreilly.com/library/view/~/9780071836333/?ar
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