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Leveraging surveys : brand perceptions, customer loyalty, product design, and more /

"A well-designed, well-presented survey is one of the most reliable tools for discovering what customers think about your product--whether it's in development or undergoing development--or how they view your brand in general. However, "well-designed" and "well-presented"...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Formato: Electrónico Video
Idioma:Inglés
Publicado: [Place of publication not identified] : O'Reilly Media, [2014]
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)