Strategy builder : how to make and communicate more effective strategies /
"A visual and interactive guide to building and communicatingstrategies that actually work The effective conditions for selling a strategy are not thatdifferent from a public presentation or a coach seeking to get hisplayers to change tack. For a new approach to succeed you need 'buyin...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Chichester, West Sussex ; Hoboken, New Jersey :
Wiley,
2015.
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Part One: The Concept. Opportunities for a New Way of Developing Strategy
- Seven Strengths of Drawing Strategy
- What Strategy Builder Does
- Part Two: Design. User's Guide to the Strategy Builder's Framework Profiles
- Environmental ecology
- Competitive positioning
- Resources and capabilities
- Strategic growth options
- Managing performance strategically
- Part Three: Realization. Well-Built Strategies, Simply Conveyed
- Six Stratographic Principles
- Get building.